aloft a-go-go

Aloft London Excel Opens with a Bang

Aloft recently celebrated the brand’s arrival to the UK and the second Aloft hotel to open in Europe in true Aloft style. The Gen-Y minded brand put on an unforgettable party with exciting stunts, music, art and cocktails galore. A crowd of over 300 reveled, sipping on signature cocktails created specifically for the opening event by Aloft mixologists. An unexpected stunt by London’s premier free-running club, 3Free, took place outside of the hotel, followed by an amazing performance by “Turning Up the Spotlight” music contest winners Fastlane Candies. Afterwards, a live graphic design battle was staged between some of London’s coolest graphic designers.

As if that wasn’t enough, a fun photobooth was on hand to capture party moments, and the Twitterverse was fired up with #aloftparty tweets scrolling on the Twitter wall. It was a party to remember at Aloft London Excel, and we’re excited to introduce London travelers to Aloft Hotels, now with over 50 properties around the world! Check out photos from the event below:

 

 

 

 

Aloft London Excel opens in UK!

 

Cheers! Aloft Hotels announces the debut of its newest hotel, Aloft London Excel, the brand’s first property to open in the United Kingdom. Aloft London Excel is located in the heart of London’s Docklands, next to the ExCeL International Exhibition and Convention Centre and just minutes away from Olympic Park. Aloft London Excel, a part of the up-and-coming East London neighbourhood, features 252 loft-like guest rooms. Come re:charge^SM  at the fitness center and or take a Splash^SM in the pool, two of Aloft’s signature amenities. Guests can also enjoy drinks with friends at the buzzing w xyz^SM bar or get to work in any one of the hotel’s various lounges where free wifi is offered throughout. A tech-forward hotel, the brand offers a unique plug-and-play gadget in room, which connects most electronic devices to the 42’’ flat-screen TV, turning the room into a high-tech office as well as an entertainment center. Come travel with Aloft around the world, next stop: London!